Doorway pages are web pages that are created to rank high in search engine results for particular phrases with the purpose of sending you to a different page. Doorway pages exist under many names.They are also known as landing pages, bridge pages, portal pages, zebra pages, jump pages, gateway pages , entry pages and by other names.
Doorway Page software guides you through easy steps to create smart pages for your website which are optimized to the search parameters of leading engines.Other doorway pages are simply full of links to the actual content pages.A typical doorwaypage is small, simple and highly optimized. Its primary goal is to attract visitors.
If you click through to a typical doorway page from a search engine result page, in most cases you will be redirected with a fast META refresh command to another page. Doorway pages are easy to identify in that they have been designed primarily for search engines, not for human beings. Sometimes a doorway page is copied from another high ranking page, but this is likely to cause the search engine to detect the page as a duplicate and exclude it from the search engine listings Unless you are using the Doorway page software- Doorway page Generator Script that create unique content pages.Doorway Page software-Doorway page generator guides you through easy steps to create smart Doorway pages for your website which are optimized to the search parameters of leading engines.
A singe doorway page can be optimized for only one keyword.
Because many search engines give you a penalty for using the META refresh command, some doorway pages just trick you into clicking on a link to get you to the desired destination page.
The new era of Doorway pages is come with the RSS Feeds technology. A new software is fetching RSS Feeds from the Internet that are optimized on your keywords and produces thousands of doorway pages that are using keyword staffing and Cloaking technique to show the engines new fresh content at every visit because RSS Feeds are updated almost every 15 minutes and it's also fetching the RSS Feeds of 3 or more sites at the same time randomly to confuse the engines not to find the same content to other sites and ban the doorway pages domain. When a visitor arrives at any of these pages it redirected by JavaScript method that search engines can't trace and sent the visitor to the desired site.
This technique will endanger both the reputation of your business and your ability to advertise on search engines.
Cloaking page is a search engine optimization technique in which the content presented to the search engine spider is different from that presented to the users' browser; this is done by delivering content based on the IP addresses or the User-Agent header of whatever is requesting the page. The only legitimate uses for cloaking used to be for delivering content to users that search engines couldn't parse, like . However, cloaking is often used to try to trick search engines into giving the relevant site a higher ranking; it can also be used to trick search engine users into visiting a site based on the search engine description which site turns out to have substantially different - or even pornographic - content. For this reason some search engines threaten to ban sites using cloaking page.
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Cloaking is a form doorway pages of technique.
A similar technique is also used on the Open Directory Project web directory . It differs in several ways from search engine cloaking:
It is intended to fool human editors, rather than computer search engine spiders. The decision to cloak or not is based upon the HTTP referrer , which tells the URL of the page on which a user clicked a link to get to the page. Some cloakers will give the fake page to anyone who comes from a web directory website, since directory editors will usually examine sites by clicking on links that appear on a directory webpage. Other cloakers give the fake page to everyone except those coming from a major search engine; this makes it harder to detect cloaking, while not costing them many visitors, since most people find websites by using a search engine.
In more recent times several well known and well respected sites have taken up cloaking to deliver personalized content to their regular customers. In fact, many of the top 1000 sites - including household names like Amazon.com - actively cloak. None of these have been banned from search engines purely because of cloaking.
Web traffic is the amount of data sent and received by visitors to a web site. It is a large portion of web Internet traffic. This is determined by the number of visitors and the number of pages they visit. Sites monitor the incoming and outgoing traffic to see which parts or pages of their site are popular and if there are any apparent trends, such as one specific page being viewed mostly by people in a particular country. There are many ways to monitor this traffic and the gathered data is used to help structure sites, highlight security problems or indicate a potential lack of bandwidth – not all web traffic is welcome.
Some companies offer advertising schemes that, in return for increased web traffic pay for screen space on the site. Sites also often aim to increase their web traffic through inclusion on search engines.
